Guidance on Pitch Deck

Guidance on Pitch Deck

A pitch deck is usually a 10-20 slide presentation designed to give a short summary of your company, your business plan and your startup vision. A Pitch presentation deck also serve very different purposes, from trying to get a meeting with a new investor, to presenting in front of a stage, and each one of them should follow a different structure.

What should be in a Pitch Presentation?

A number of authors, venture capitalists, startup founders and evangelists have created different versions of what they consider required elements to successful pitching presentations. Most of them agree on the following:

  • Problem
  • Product
  • Product
  • Market Size
  • Business Model
  • Underlying Magic
  • Competition
  • Better/Different
  • Marketing Plan
  • Traction / Milestones